Fairfax Media's The Sydney Morning Herald has the nation's biggest audience among newspaper publishing titles with a total of 5.24 million readers across its print and digital offerings in November, according to the latest Enhanced Media Metrics Australia (EMMA) survey results.
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News Corporation's The Daily Telegraph (4.14 million readers), the Herald Sun (4.04 million) and Fairfax Media's The Age (2.99 million) rounded out the top four.
Tom Armstrong, commercial director at Fairfax Media, publisher of BusinessDay, said the figures underlined the strength of the company's print and digital assets.
"The Sydney Morning Herald remains Australia's most read masthead, underlining its strength as a national brand, reaching 1.1 million more readers than its nearest competitor," he said.
"Our advertisers know that our newspapers reach our highly engaged and loyal audiences, and coupled with our digital assets, form a valuable and continuing part of the media-buying mix that we offer."
He also noted growth at The Canberra Times, which was up 5 per cent in November compared with the previous month.
NewsMediaWorks chief executive Mark Hollands said print continued to be the preferred platform for most readers (13.5 million readers), while 12.8 million readers accessed news media via smartphone, tablet, laptop or PC.
"The consistency in the news media readership figures to November 2016 demonstrates the ongoing importance of print and digital news media for the vast majority of Australians," he said.
